Cloud Nothings

"No Sentiment" MP3
from the album Attack on Memory
2012
iTunes

BY NICK CROW | Jonk Music

While arguably not as fun as it's predecessors, Cloud Nothing's Attack on Memory is an artistic step forward for the Cleveland collective. While their first two LPs featured catchy hits such as "Hey Cool Kid" and "Understand It All," their third release lacks a singular standout track. This may be a positive, however, as the songs seem to flow into one another more seamlessly than in previous efforts.

"No Sentiment" is a song that may not have the flash that has come to be expected from Cloud Nothings, but it doesn't mean that it isn't appealing. It is obvious that the band is evolving and that is always a step in the right direction. Attack on Memory is an album that could have easily been made in 1995. The grunge rock influences are unmistakable. The album may not grab you upon first listen, but give it a chance. Each listen unveils a different layer that wasn't previously heard.

For such a young band to have already released three albums, each with their own personality, Cloud Nothings possess the creativity to evolve again and again and will continue to do so. It is quite the accomplishment for a band to create such a variety of sounds when so many bands have maintained the same sound album after album. It is abundantly clear that Cloud Nothings doesn't have this issue.